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news & what’s hot


If you are looking for label & packaging ideas that really give you a competitive edge for festivity based sales, check out some of the really innovative and fun ideas below. With all the changes going on around the world including anticipated delays in supply chain and delivery – it’s time to turn your ideas into reality. ORDER NOW to ensure your labels and packaging are ready in time…


event sales labels & seasonal labels
Design labels specifically for a particular sale or season. Examples include New Year themed options, but can also  be applied to other sales as well. Be mindful that if the item doesn’t sell during the season then it might become redundant – so try to build that into the design or include them as an ‘extra’.  
seasonal & sale packaging
Packaging can be tailored to suit a variety of specific sales and seasons. Some patterns lend themselves to working across multiple seasons and sales so can add some extra longevity to their functionality.
personalised & customised labels & packaging
Personalising or customising your products with appropriate theming and messaging is an affordable and  easy way to create excitement and interest plus it really makes people connect with your products and company. You can also design it so you don’t need to alter the existing branding of your products underneath.
label sleeves
Label sleeves allow you to wrap a label around a product or box to create a new or interesting ‘gift or celebration feeling. You can leave the backing paper on and just stick the end down, or stick the whole thing  down to make it stay and seal the product in. Some people use this to create bundles of products. They are easy to design and can be shaped or simple ‘strips’. Adding customisation and personalisation for focused sales can really wow customers.
card sleeves
Card sleeves: a card-based sleeve or wrap is the perfect way to create a ‘gift’ or seasonal look without needing to change your product. Creative design can add value to your product and the experience as well as adding that ‘sale’ or sense of gifting urgency that is needed sometimes. Embellishments like foil, embossing and high build varnish add that luxury look when a premium finish is desired.
If you don’t want a full sleeve you can always add a ‘tag’. Tags can hang from the products (hang tags), be added to the neck of a product (neck tags) or simply be added to the packing material (like a gift card or postcard).
pop-up labels
A pop-up label sits atop the product to call out “look at me”. They can be brash and bold or simple and stylish – either way they are easily added to an existing product and shout out for attention against competing products.

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